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About Us

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Our 
Story

At Pointer Properties real estate is done with integrity, expertise, and a personal touch!

Founded by Lynda Granoff, Pointer Properties is a locally owned brokerage serving North Florida. With years of experience as a full-time Realtor, Lynda built Pointer Properties on the belief that every client deserves hands-on guidance, honest advice, and a stress-free real estate experience.

Whether you’re buying your first home, selling your family farm, or investing in land, our team is here to point you in the right direction. We know that trust is earned through transparency, reliability, and results so that’s exactly what we deliver.

At Pointer Properties, we are proud to be deeply rooted in our community. We understand the unique charm of North Florida’s towns, rivers, and rural landscapes because this is our home. Our goal is to help you achieve your real estate dreams while making the process as smooth and rewarding as possible.

When you work with us, you’re more than a transaction – you’re a valued relationship. 

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Meet Lynda With a passion for people and a deep-rooted commitment to North Florida, Lynda Granoff brings experience, integrity, and personal attention to every real estate transaction. As the Broker and Owner of Pointer Properties, Lynda leads with a hands-on approach, guiding buyers and sellers through every step of the process with honesty, professionalism, and a steady hand. Lynda has built her reputation on trust, results, and relationships. Her clients, many of whom become lifelong friends, value her responsiveness, local expertise, and ability to deliver results without sacrificing care. Whether she’s marketing a riverfront retreat, guiding a first-time buyer, or navigating a complex estate sale, she brings clarity and confidence to the table. Lynda believes real estate should be personal, not transactional, and that doing things the right way is always the best way.

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Meet Kendal Kendal is a dedicated real estate professional with Pointer Properties, proudly serving buyers and sellers throughout North Florida. Known for her deep local expertise and straightforward communication, Kendal ensures every client feels informed, confident, and cared for at every stage of the real estate journey. Her client-first approach shines through in everything she does, from guiding first-time homebuyers with patience and clarity to helping seasoned investors and sellers navigate their transactions seamlessly. Kendal understands that buying or selling a home is a significant milestone, and she brings knowledge, integrity, and commitment to make each experience as smooth and stress-free as possible. Outside of real estate, you’ll often find Kendal enjoying North Florida’s beautiful outdoors, spending quality time with family, or supporting local businesses in the community she’s proud to call home.

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Meet Danielle With a strong foundation in traditional values and a forward-thinking mindset, Danielle brings integrity, insight, and just the right touch of wit to every real estate transaction. Her clients know her as someone who combines professionalism with genuine good nature, creating an experience that feels both seamless and approachable. Danielle believes that buying or selling a home isn’t just about contracts and closings, it’s about creating a path to the next chapter in her clients’ lives. Whether she’s guiding first-time buyers through each step with patience and clarity or helping sellers transition from their forever home with understanding and care, she approaches every client’s goals as if they were her own. Honest, confident, and grounded, Danielle ensures that real estate never feels overwhelming. She handles each detail with a steady hand and every conversation with a warm smile, leaving clients feeling informed, supported, and always in good hands.

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Meet Laura As a lifelong native of Lake City/Columbia County, Laura has worked in the local government public service sector for the past 34 years, with 30 of those years spent in the Building & Zoning Department, before launching her real estate career in January 2019. She retired from the City of Lake City as the Community Development Administrator. What a blessing to contribute to the growth and development of her hometown that she dearly loves! She served on the Community Redevelopment Advisory Committee and the Columbia County Planning & Zoning Board, as well as being a Trustee of the Lake City Pension Board. Additionally, she served as vice chairman of the Local Mitigation Strategy Committee, which prepares the County and City for natural disasters and FEMA disaster assistance. Her goal is to utilize her lifetime of experience & knowledge to provide her clients with the absolute BEST real estate service possible. In her spare time, she enjoys time with her family on the rivers & many world-renowned natural springs in the area. North Central Florida truly is a hidden gem and a wonderful place to live & raise a family!

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Meet Johnathan As a Realtor with Pointer Properties, I bring a unique blend of passion and experience to the table. I've collaborated with numerous investors to successfully navigate complex deals, including residential and multi-family properties. Having lived in Live Oak and Hamilton County for many years, I possess in-depth knowledge of these areas and the surrounding communities. I'm adept at tackling challenging situations, consistently finding solutions where others may have given up. Benefitting from years of exposure to the real estate industry, I've developed a strong understanding of the market dynamics. Whether you're a seasoned investor or a first-time homebuyer, I'm committed to providing you with exceptional service. Let me leverage my expertise to help you achieve your real estate goals.

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Meet Teresa With a strong background in customer service and a passion for helping others, Teresa brings a personal, attentive approach to every real estate transaction. With over 25 years of experience in Lake City, Florida, Teresa proudly serves clients throughout Columbia County and neighboring areas, specializing in residential properties, first-time homebuyers, and vacant land. Known for her friendly personality, excellent communication skills, and attention to detail, Teresa ensures each client feels confident and supported from start to finish! Whether you’re purchasing your first home, selling your current property, or looking for the perfect piece of land, Teresa is committed to making the process smooth, transparent, and rewarding. Deeply connected to her community, Teresa takes pride in helping her neighbors achieve their real estate goals and turn their dreams into reality, right here in North Florida.

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